For some time now, I have been pondering about some of those I am privileged to work for and those I co-labor with. One of those individuals is the CEO. Boy, what a tough role to be in but also a position that has great potential to create and initiate tremendous progress. Yet, for those who have the honor to be in a CEO position, there is much to consider if their goal to bring growth and opportunity to their company. What then are the critical components a CEO should focus? My suggestion is to focus on three important components of all great companies: People, Profits, and Possibilities. In my opinion, when a person has the privilege to truly navigate the direction of a company, they need to take care of the People of the company. And, I would strongly suggest, that in all board meetings or upper management discussions, the state of the people must be reviewed and addressed before any other business. Why? Simple, the success of any company comes from its people. If the people are not cared for or placed as center to its success, it will only be a machine and not a producer of goodwill for both its clients and its employees. Second, the profits to loss need to be discussed, obviously. There can be no doubt that one report needs to be reviewed, discussed and perhaps dissected to determine how the company can increase revenue while also keeping in mind how best to care for its employees. Thirdly, which is really the heartbeat of a CEO’s key role, is to ponder the possibilities. These possibilities are all about the future. The possibilities are about dreaming of growth and becoming more profitable. It is about increasing the revenue and even instituting possible new products and/or services that increase not only the value of the company but energize and inspire employees to give their all. There is so much to be said here regarding the key employee-facing role of the CEO and not just a dreamer/planner. But I will say here that ALL CEOs MUST be inspirers and communicate often to their employees about the state of the company or else they will create their own stories which will unfortunately be unfounded and could create divisiveness and a debilitating workforce. All CEOs out there, care for your people in the midst of concern for profits and the possibilities. And, inspire your people with consistent communication or else…..
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